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The Sign Design Society (SDS) is for anyone interested in information and graphic communication within buildings and public spaces, including:
  • Wayfinding
  • Interpretative graphics
  • Brand and experiential/environmental graphics
  • Statutory and health & safety signs
As well as raising the profile of our disciplines, we offer members a programme of events, resources and initiatives to help them:
  • Keep up to date and improve their practice
  • Find potential consultants, collaborators & employees
  • Promote their work and capabilities

To join choose a membership plan that suits you and sign up!

Tate Gallery, St Ives
Paddington Portable
Groupama Stadium, Lyon
The British Library, London

Latest news items

Changing Places Toilet Logo showing carer at an adult change area in a toilet with a person in a wheelchair

Public review of government proposals for Changing Places toilets for the severely disabled. Have your say.

New, or majorly refurbished, large buildings used by the public must have Changing Places toilets for severely disabled people, under government proposals announced today (12 May 2019). The government has launched a 10-week consultation which proposes the required size and shape of Read More…

External view of Royal Papworth Hospital showcasing xsign signage

Case study: xsign complete sign project for Royal Papworth Hospital

Project Name: Royal Papworth Hospital Client: Royal Papworth Hospital NHS Trust and Skanska Sector: Hospitals, healthcare and research Location: Cambridge Biomedical Campus, Cambridge (UK) Role: Wayfinding consultancy, sign scheme design, signs manufacture and signs installation. The Brief: xsign were appointed to provide wayfinding consultancy, sign Read More…

Composite image for SDS on Tour (in Birmingham) event as part of the Birmingham Design Festival 2019

Save the date: 6th June – SDS on tour and the Birmingham Design Festival 2019

Following last year’s fabulous multi-faceted event, the SDS is heading up to Birmingham again in June. This year promises to be even bigger and better. Not only will the SDS be curating a workshop and sign tour, (full details to follow shortly), Read More…

Example of signage designed by Pascall+Watson at Venice Marco Polo International Airport

Case study: Pascall+Watson’s wayfinding for Venice Marco Polo International Airport

Project Name: Venice Marco Polo International Airport, Wayfinding Strategy Client: SAVE S.p.A. Sector: Transport (Aviation) Location: Venice (Italy) The role: Wayfinding design – strategic advice and guidance, brand design, sign planning, product design and digital content design – from initial conceptual discussion through to implementation and delivery Read More…

Map of Birmingham city centre showing accessibility of local railway stations

New interactive map provides accessibility information for Britain’s railway stations

As part of their Inclusive Transport Strategy, the British rail industry has launched a new ‘Active Map‘ which will help passengers, including those with disabilities,  find out about station accessibility. The interactive map is compatible with accessible features on iPhone, Android and Read More…

View of E-Prix racing with trackside branding banners

CSM Live partners with Formula E to deliver a sustainable, non-PVC signage solution

Formula E has partnered with global branding supplier CSM Live to reduce plastic production and waste, rolling out revolutionary sustainable trackside signage made of  non-PVC material. The new branding product was debuted on 13 April 2019 at the GEOX Rome E-Prix event. The Read More…

Darren Clarke and Hollie May Collins (CCD Design & Ergonomics) holding 2019 Transform Award for wayfinding or signage

Gold for SDS member CCD Design at the 2019 Transform Awards

At the Transform Awards gala dinner and awards ceremony, held in London on 28 March, SDS member CCD Design & Ergonomics were awarded top honours in the Wayfinding or Signage category, for their Royal Museums Greenwich National Maritime Museum project. Congratulations to Read More…

View of a Make It Happen wayfinding training session

Signage CPD training day competition (now closed) – winner announced

Update (1 April 2019) – Congratulations to winner Masson Seeley. Member  Make it Happen  provides  training, consultancy, project management and products to the signage industry. Their mission through their training programmes is to expand current knowledge; and encourage new ideas and practices to Read More…

Traffic Signs Manual showing covers of five chapters published so far in 2019

NEW Traffic Signs Manual chapters 1, 3, 4, 5 and 7 now available

The Department for Transport’s Traffic Signs Manual provides guidance to traffic authorities and sign designers on good practice in respect of the design and use of traffic signs, in order to provide appropriate and adequate information for road users. Revised discrete sections of Read More…

Course flyer showing a woman on a moped and a man on an adapted bike

New MSc: Disability, Design and Innovation

The Sign Design Society, through our monthly talks and publication The Sign Design Guide, takes a keen interest in design to improve the lives of disabled people. For SDS members and other wayfinding industry professionals who wish to develop their understanding and Read More…