Welcome to the Sign Design Society
The Sign Design Society (SDS) is for anyone interested in information and graphic communication within buildings and public spaces, including:
- Wayfinding
- Interpretative graphics
- Brand and experiential/environmental graphics
- Statutory and health & safety signs
As well as raising the profile of our disciplines, we offer members a programme of events, resources and initiatives to help them:
- Keep up to date and improve their practice
- Find potential consultants, collaborators & employees
- Promote their work and capabilities
To join choose a membership plan that suits you and sign up!
Our events
Join us for Fenne Roefs’ (Mijksenaar) talk which explores how the Amsterdam Metro is rethinking its wayfinding system to make it more inclusive. It’s a story of design as inclusion: how small changes in signage can transform the experience of hundreds of thousands of daily passengers, bridging languages, cultures, and abilities. This talk shares the journey from challenge to implementation, showing how thoughtful design can make public transport more equitable and welcoming. It’s a case study in how pictograms enrich text, creating a system that works for everyone.
Interested in a membership?
News
2nd edition Sign design guide now available to buy!
The new edition of the guide continues to provide practical guidance to experts and non-specialists alike, based on both best practice in inclusive design and the latest research.
Third party events
This Type Tuesday is our 52nd evening at St Bride Printing Library, featuring the spectacular design work of Kate Dawkins and the photography of Michael Collins, talking about his photobook The Nuclear Sublime. Editor John L. Walters and art director Simon Esterson will present a short preview of the current issue’s contents.
Hear from Pablo Martin Creative Director at Mubi , the global streaming service, production company, and film distributor. He runs a multi-talented team of video editors and designers developing a broad variety of assets: trailers, posters, brand campaigns and promotional items for multiple markets worldwide.
Explore the future of mobility and urban transformation – where East meets West in a groundbreaking global forum. CoMotion GLOBAL brings together public and private sector leaders from Asia, the Middle East, Europe, North America, and the Global South to chart the multimodal mobility future of world cities.
Embrace the world of material innovation! Join 6000+ architects, designers and specifiers to discover the best innovative materials for the built environment whilst also enjoying a stellar line up of guest speakers and thought-provoking installations.
Every place is full of stories. When bringing a heritage building back to life, or when shaping any building, public space or whole neighbourhood, there is an opportunity to bring those stories to life. Whether through a collaborative design journey or through the physical changes made, there is something powerful about connecting our built world with local people and communities, past and present, through stories. Cristina Carrasco, Participation Manager for the Sunday School Stories Project at Union Chapel in Islington joins us to explore different ways to both tap into and celebrate the stories connected with the places we inhabit, and how these can both contribute to and influence our sense of cultural belonging within our shared heritage across architecture, music and social justice.