Welcome to the Sign Design Society
The Sign Design Society (SDS) is for anyone interested in information and graphic communication within buildings and public spaces, including:
- Wayfinding
- Interpretative graphics
- Brand and experiential/environmental graphics
- Statutory and health & safety signs
As well as raising the profile of our disciplines, we offer members a programme of events, resources and initiatives to help them:
- Keep up to date and improve their practice
- Find potential consultants, collaborators & employees
- Promote their work and capabilities
To join choose a membership plan that suits you and sign up!
Our events
Sensory mapping is an emerging practice that helps people, especially neurodivergent individuals and those with sensory sensitivities, anticipate the sensory qualities of buildings and public spaces. Buro Happold’s research, aligned with PAS 6463 principles of clarity, choice and calm, explored how sensory maps can better reflect lived experience through co-creation, workshops, literature review and a global survey. The study highlights how sensory information is communicated, the challenges of representing sensory experiences, and the potential for sensory maps to support more inclusive wayfinding and confident navigation of the built environment.
Interested in a membership?
News
2nd edition Sign design guide now available to buy!
The new edition of the guide continues to provide practical guidance to experts and non-specialists alike, based on both best practice in inclusive design and the latest research.
Third party events
Designing accessible technologies and services plays a vital role in facilitating social and civic inclusion for people with diverse abilities; yet inclusion is equally vital to creating them. The methods through which research and design are conducted should themselves be inclusive, so that people with diverse abilities can participate as co-designers and co-owners of the work. Nevertheless, researchers working across ability-diverse populations often find themselves without a clear starting point. Existing guidelines are scarce and often difficult to adapt to specific contexts and communities. Translating resources into practice requires tailored vocabularies and procedures that are rarely documented or shared.
How do people actually navigate a space? How can designers make that journey clearer, more intuitive, and more accessible? Start your SEGD Conference experience in Kansas City with Wayfinding, Planning, and Design, a four-hour, hands-on Bootcamp.
Oldest working commercial letterpress printers in the UK – a living museum of Victorian history. Book onto a 90-minute tour.
The Lettering Arts Trust and Albion Stone presents ‘Letters Unlimited’, an exhibition showcasing the work of the very best up-and-coming letter carvers.
In an era of ever-growing cities and technological innovation, Tomorrow.Mobility World Congress stands as the premier gathering for smart urban mobility. This essential go-to platform unites industry executives, organization leaders, and changemakers who are driving the evolution toward a greener and more efficient transportation ecosystem. Here we’ll uncover strategies and solutions for creating urban mobility systems that enhance health and […]