- Wayfinding
- Interpretative graphics
- Brand and experiential/environmental graphics
- Statutory and health & safety signs
- Keep up to date and improve their practice
- Find potential consultants, collaborators & employees
- Promote their work and capabilities
To join choose a membership plan that suits you and sign up!
Our events
Jan Tschichold and The New Typography in Weimar Germany
Join us to hear Professor Paul Stirton talk about 'The New Typography', leading theorist Jan Tschichold and the artist-designers of this inter-war period who spearheaded revolutionary experimentation in typography, lighting and photography in Germany and central Europe.
Date: 13 Nov 2019
Venue: The Gallery, Alan Baxter Ltd, 75 Cowcross Street, London, EC1M 6EJ
Places with purpose do better: the role of place branding
Hear Simon Yewdall, dn&co.'s Lead Strategist talk about place branding, what it is, and why it is needed. He will explain what good place branding looks like, setting out the emotional and economic reasons the world of brand can help places change their perception.
Date: 09 Oct 2019
Venue: dn&co., 3 Tyers Gate, Bermondsey, London SE1 3HX
Latest news items
Reader’s Corner book of the month launches with ‘Jan Tschichold and the New Typography’
Announcing a new feature on the SDS website: Reader’s Corner. The Readers Corner will be a virtual depository for browsing books relevant to wayfinding, information design, placemaking, branding, cartography and typography. Whether you are an academic, student, design professional or an SDS Read More…
Hey Neighbour! posters for sale. Design studio dn&co’s neighbourly charity initiative helps homeless people in London Bridge
Looking for a stylish statement piece for yourself and/or the design lovers in your life? We can suggest the ideal gift and what’s more, you’ll be contributing to a charitable cause too! Look no further than SDS members dn&co‘s Hey Neighbour! range Read More…
Festival of Place 2019 – a member’s perspective
Back in July, Festival of Place gifted the Society two tickets to their inaugural conference. The aim was to bring people that work in the built environment together to explore how to create places that thrive. The tickets were offered to two Read More…
Steer and Jedco win Paddington Connections competition with a poetic twist!
SDS members Steer and Jedco Product Design have been appointed to design a graphically led wayfinding programme across Paddington. The team are working with Poet in the City, who have been commissioned to curate unique and personal local narratives to guide people Read More…
Mark Lightfoot appointed Managing Director of Modulex UK
Congratulations to SDS member Mark Lightfoot on his recent appointment as Managing Director of Modulex UK. Taking up his post from 7 October 2019, Mark, a Modulex partner since 2003, will be primarily focusing on strengthening the company’s UK sales and business Read More…
Member Hong Kong Design Institute establishes Department of Communication Design
It’s all change at SDS member The Hong Kong Design Institute. As of 1 September 2019, the Department of Communications Design & Digital Media officially split into two departments – the Department of Communication Design, headed up by former SDS Secretary and Read More…
Case study: Butterfield Group creates signage for ‘B Works Powered by Yorkshire Bank’ flagship branch in Manchester
Project Name: B Works Powered by Yorkshire Bank Clients: Yorkshire Bank Sector: Other (Financial) Location: Manchester – Flagship (UK) Role: Branding, sign design concept and build in conjunction with designers I-AM and the CYBG team direct. Service delivered included full sign manufacture Read More…
Remembering June Fraser, pioneering graphic designer, former SDS Chair and co-author of the Sign Design Guide
Many of you will be aware of recent tributes to June Fraser, following her death at the age of 88 earlier this summer. The Guardian’s obituary (02/08/2019), written by her daughter Zoe Cull, summed June up as: “Energetic, ambitious, practical and Read More…
Whybrow and Heath Pedrola form a new London wayfinding and placemaking agency partnership
Ian Whybrow and Heath Pedrola are partners of newly formed Whybrow Pedrola. Originating from different sides of the world – South East England and North East Australia respectively – Ian and Heath met at a Society of Experiential Graphic Design (SEGD) event Read More…
New interactive map provides accessibility information for Britain’s railway stations
As part of their Inclusive Transport Strategy, the British rail industry has launched a new ‘Active Map‘ which will help passengers, including those with disabilities, find out about station accessibility. The interactive map is compatible with accessible features on iPhone, Android and Read More…